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Unlikely candidates for divestiture in a corporate restructuring effort are


A) business units that lack strategic fit with the businesses to be retained
B) weak performers
C) businesses in unattractive industries
D) businesses that are cash hogs or that lack other types of resource fit
E) businesses compatible with the company's revised diversification strategy

F) None of the above
G) A) and D)

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What might induce an already diversified company to enter additional businesses and broaden its diversification base?

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Opting to broaden a diversified company'...

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What is it called when a diversified company can add value by shifting capital from business units generating free cash flow to those needing additional capital to expand and realize their growth potential?


A) internal capital market
B) cash cow benefits
C) economic value added
D) shareholder value added
E) transaction cost valuation

F) B) and C)
G) C) and E)

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The better-off test for evaluating whether a particular diversification move is likely to generate added value for shareholders involves assessing whether the move will


A) make the company better off because it will produce a greater number of core competencies.
B) make the company better off by improving its balance sheet strength and credit rating.
C) make the company better off by spreading shareholder risks across a greater number of businesses and industries.
D) produce a synergistic outcome such that the company's different businesses perform better together than apart and the whole ends up being greater than the sum of the parts.
E) help each business earn exactly what they were earning before coming under the same corporate umbrella.

F) B) and D)
G) B) and C)

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What is the BEST guideline for deciding what the priorities should be for allocating resources to the various businesses of a diversified company?


A) Businesses with high industry attractiveness ratings should be given top priority and those with low industry attractiveness ratings should be given low priority.
B) Business subsidiaries with the brightest profit and growth prospects, attractive positions on the nine-cell matrix, and solid strategic and resource fits generally should head the list for corporate resource support.
C) The positions of each business in the nine-cell attractiveness-strength matrix should govern resource allocation.
D) Businesses with the most strategic and resource fits should be given top priority and those with the fewest strategic and resource fits should be given low priority.
E) Businesses with high competitive strength ratings should be given top priority and those with low competitive strength ratings should be given low priority.

F) A) and B)
G) A) and C)

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A company can best accomplish diversification into new industries by


A) outsourcing most of the value chain activities that have to be performed in the target business/industry.
B) acquiring a company already operating in the target industry, creating a new business from scratch, or forming a joint venture with one or more companies to enter the target industry.
C) integrating forward or backward into the target industry.
D) shifting from a strategic group comprised mostly of single-business companies to a strategic group comprised of diversified companies.
E) employing an offensive strategy with new product innovation as its centerpiece.

F) A) and B)
G) A) and C)

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PepsiCo divested its group of fast-food restaurant businesses (KFC, Pizza Hut, and Taco Bell) to Yum! Brands in order to allow PepsiCo to focus on its core soft drink and snack-food businesses. A useful guide to determine whether or when to divest a business subsidiary is to ask,


A) "Have we missed the opportunity to milk these cash cows?"
B) "If we were not in this business today, would we want to get into it now?"
C) "Can't we derive a parenting advantage with these businesses?"
D) "Do we need to do the math to achieve 1 + 1 = 3 outcomes from these diversified businesses?"
E) "Will these three businesses pass the 'cost-of-exit' test?"

F) B) and D)
G) B) and E)

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Corporate strategy options for already diversified companies include all of the following except


A) broadening the company's business scope by making new acquisitions in new industries.
B) divesting weak-performing businesses and retrenching to a narrower base of business operations.
C) restructuring the company's business lineup with a combination of divestitures and new acquisitions to put a whole new face on the company's business makeup.
D) pursuing growth opportunities within the existing business lineup.
E) pursuing certain acquisitions even if they have done badly or haven't quite lived up to expectations.

F) A) and B)
G) B) and E)

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An economy of scope is BEST illustrated by being able to eliminate or reduce costs by


A) combining related value-chain activities of different businesses into a single operation.
B) performing all of the value chain activities of related sister businesses at the same location.
C) extending the firm's scope of operations over a wider geographic area.
D) expanding the size of a company's manufacturing plants.
E) having more value chain activities performed in-house rather than outsourcing them.

F) B) and C)
G) All of the above

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What is the difference between economies of scale and economies of scope?


A) Scale refers to the magnitude or size of the operation, while scope refers to the reach of defined savings within the value chain.
B) Scale refers to the extent of change, while scope refers to the possibilities of change.
C) Scale is about dimensions, while scope is about the capacity available for production capabilities.
D) Scale refers to cost savings that accrue directly from larger-sized operations, while scope stems directly from strategic fit along the value chains of related businesses.
E) Scale and scope mean the same thing and the only difference is the extent of cost savings accrued from unrelated businesses in each.

F) C) and E)
G) A) and B)

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The big dilemma an acquisition-minded firm faces is whether to


A) focus on building brand awareness or establishing supplier relationships.
B) pay a premium price for a successful company or buy a struggling company at a bargain price.
C) strive for scale economies or to acquire technical know-how to customize production.
D) focus on building brand awareness or striving for scale economies.
E) focus on acquiring technical know-how or outsourcing production.

F) B) and C)
G) A) and B)

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Assessments of how a diversified company's subsidiaries compare in competitive strength should be based on such factors as


A) vulnerability to seasonal and cyclical downturns, vulnerability to driving forces, and vulnerability to fluctuating interest rates and exchange rates.
B) relative market share, the ability to match or beat rivals on key product attributes, brand image and reputation, costs relative to competitors, and the ability to benefit from strategic fits with sister businesses.
C) the appeal of its strategy, the relative number of competitive capabilities, the number of products in each business's product line, which businesses have the highest/lowest market shares, and which businesses earn the highest/lowest profits before taxes.
D) the ability to hurdle barriers to entry, value chain attractiveness, and business risk.
E) cost reduction potential, customer satisfaction potential, and comparisons of annual cash flows from operations.

F) B) and D)
G) B) and C)

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Indra Nooyi is CEO of PepsiCo, a diversified consumer products company. What does a competitive strength score above 5 tell her about PepsiCo's position in the market?


A) that PepsiCo's business units are all fairly strong market contenders in their respective industries
B) that PepsiCo's units are all fairly weak market contenders in their respective industries
C) that PepsiCo will not likely perform well over the next five years
D) that PepsiCo's competitive strength score is meaningless unless it is comparable to Coca-Cola's competitive strength score
E) that PepsiCo's rivals will likely prevail in the race to achieve sustainable competitive advantage

F) D) and E)
G) B) and C)

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Diversification ought to be considered when a


A) company is under pressure to create a more attractive and cost-efficient value chain.
B) company begins to encounter diminishing growth prospects in its mainstay business.
C) company's profits are being squeezed and it needs to increase its net profit margins and return on investment.
D) company lacks sustainable competitive advantage in its present business.
E) company has run out of ways to achieve a distinctive competence in its present business.

F) A) and B)
G) B) and C)

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Strategic fit between two or more businesses exists when one or more activities comprising their respective value chains present opportunities


A) to prevent the transfer of expertise or technology or capabilities from one business to another.
B) to independently preserve common brand names from cross-business usage.
C) to increase costs by combining the performance of the related value chain activities of different businesses.
D) for cross-business collaboration to build valuable new resource strengths and competitive capabilities.
E) to maintain business value chain activities separate and apart from one business to another to protect company independence.

F) B) and C)
G) C) and D)

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To create value for shareholders via diversification, a company must


A) get into new businesses that are profitable.
B) diversify into industries that are growing rapidly.
C) spread its business risk across various industries by only acquiring firms that are strong competitors in their respective industries.
D) diversify into businesses that can perform better under a single corporate umbrella than they could perform operating as independent, stand-alone businesses.
E) diversify into businesses that have either key success factors or value chains that are similar to its present businesses.

F) A) and E)
G) A) and D)

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When Disney acquired Marvel Comics on August 31, 2009, for $4.24 billion, management needed to determine whether or not there were opportunities to strengthen the business, which includes all of the following considerations, except


A) the transferring of valuable resources and capabilities from one business to another.
B) combining related value chain activities of different businesses to achieve lower costs.
C) forcing cultural independence, operating diversity, and sophisticated analytical responsibility on the businesses to ensure compatibility with the corporate overhead identity.
D) sharing the use of powerful and well-respected brand names across multiple businesses.
E) encouraging knowledge-sharing and collaborative activity among the businesses.

F) A) and E)
G) A) and B)

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Economies of scope


A) are cost reductions that flow from operating in multiple related businesses.
B) arise only from strategic fit relationships in the production portions of the value chains of sister businesses.
C) are more associated with unrelated diversification than related diversification.
D) are present whenever diversification satisfies the attractiveness test and the cost of entry test.
E) arise mainly from strategic fit relationships in the distribution portions of the value chains of unrelated businesses.

F) A) and B)
G) B) and D)

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Which of the following is a diversified business with one major "core" business and a collection of small related or unrelated businesses?


A) a broadly diversified enterprise
B) a narrowly diversified enterprise
C) a multibusiness enterprise
D) a high-compensation/low-risk enterprise
E) a dominant business enterprise

F) All of the above
G) B) and C)

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Kjirstin is the general manager of Labcon USA, a diversified laboratory equipment design and manufacturing business with one major "core" business that accounts for 60 percent of the company's total worldwide revenues and the remainder, a collection of small related or unrelated businesses. She would define Labcon USA as a ________ enterprise.


A) broadly diversified
B) narrowly diversified
C) multibusiness
D) high-compensation/low-risk
E) dominant business

F) A) and E)
G) A) and D)

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